- BUSINESS INTELLIGENCE & ADVISORY
Better decisions start with cleaner thinking
I help telecoms, finance, and technology businesses unlock the value already in their data - by fixing how they measure, how their processes work, and how they manage risk.
- SOUND FAMILIAR?
The problems I'm brought in to fix
Most of the issues I encounter aren't new. They're the same patterns - in different organisations, at different scales.
"We have lots of data but can't get a straight answer out of it."
Dashboards that report activity, not outcomes. I build reporting that tells you whether things are actually working.
"We keep fixing the same problems - they just come back."
Symptomatic fixes on top of process debt. I find causal networks and clear them properly.
"We're transforming digitally but it doesn't feel like progress."
Automating debt just makes it faster and more expensive. I simplify first, then digitise.
"We don't really know what risks we're carrying."
Risk registers that nobody reads. I build pragmatic frameworks that drive real decisions, not just compliance.
- WHAT I DO
Multiple lenses. One clear picture.
Most specialists see through one lens. A data problem looks like a data problem. A risk problem looks like a risk problem. In my experience, they're usually the same problem viewed from different angles - and the real fix only becomes obvious once you can see all of them at once.
Business intelligence & analytics
Reporting that answers the right questions. I design BI frameworks, build dashboards, and turn data warehouses into decision-making tools - not just activity trackers.
Process intelligence & improvement
Finding and clearing process debt before you automate it. From end-to-end mapping to pragmatic redesign - including M&A integration and digital transformation programmes.
Customer & commercial intelligence
Understanding what your customers actually do, not what your marketing assumes. CRM strategy, journey design, behavioural analysis, and churn reduction - with measurable results.
Risk frameworks & assurance
Pragmatic risk management that people actually use. IT risk, information security, audit management, and the building of frameworks that drive decisions rather than just satisfying compliance.
- HOW IT WORKS I PRACTICE
The practical advantages of working with me
A decade of experience, applied where it matters
Senior-level BI, risk, and process work across Arm, Sure, AXA and Utmost - the kind of thinking that tends to surface the problem behind the problem, not just the one you asked about.
Remote by design, not by accident
I've worked distributed for years and built the habits to make it actually work - clear communication, reliable outputs, no chasing. You get the same quality of engagement whether we're in the same room or twelve time zones apart.
A working day that stretches further than most
My working hours span GMT+8 through to GMT, which means there's genuine overlap with UK and IoM business hours - and for work that doesn't need a meeting, it can be ready before yours starts. That's an option worth having, not something you need to organise around.
IoM registered, fully onboardable
Podobsky Consulting Ltd is registered in the Isle of Man. Straightforward for local procurement, no offshore complexity, GDPR-aligned, and easy to onboard as a supplier.
Who I am
I've spent over a decade helping businesses in telecoms, finance, and technology figure out why things aren't working as well as they should - and doing something concrete about it.
I've worked across semiconductor technology at Arm, telecoms at Sure, and financial services at Utmost - different industries, but the same underlying problems keep showing up. Data that exists but doesn't get used. Processes that made sense once and quietly became permanent. Risk frameworks that satisfy auditors but don't help anyone make a decision. I find that pattern genuinely interesting, which probably explains why I've ended up doing this across three very different sectors. I've also published peer-reviewed research in consumer behaviour, which is a long way of saying I've always been curious about why people and organisations do what they do.
I'm Isle of Man registered and work with clients across the British Isles and beyond. If you'd like to talk about something you're working on, the contact form below is the right place to start.
- THINKING OUT LOUD
Ideas I'm currently writing about
A regular series on process, data, risk, and how work actually works.
Let's talk about what you're working on
Tell me what you're trying to solve, and I'll tell you honestly whether I'm the right person to help with it.